Location Based Services(LBS) – GPS and GISLocation Based Services(LBS) are offered based on user’s geographical location provided by positioning technology such as Global Positioning System , and with the help of Geographical Information Systems. In this paper we have approached a technique to use GPS in advertising. Here the authors present an idea that is a commercial advertising feature. For example, any commercial firm will be advertising for publicity, so they will incorporate the advertising feature into devices. In short, a new advertising application is proposed, which is more useful for commercial firms eager to promote their business around their own location. The idea is to allow a commercial firm willing to advertise, shall provide their location and will mention the area in which they want to advertise. So whenever someone with enabled device enters the advertised area will automatically be notified with their commercial. The main objective of this application is to use geo processing tool with network analyst. An LBS allow consumers to receive services based on their geographic information about restaurants, retail stores, and travel arrangements. Such services can be provided in response to a customers manual input of his or her location to track the location of the consumer automatically. Geographic Information System (GIS), also known as a geographical information system or geospatial information system, is a system for capturing, storing, analyzing and managing data and associated attributes which are spatially referenced to the Earth. LBS and GIS have some particular similarities. Geographic data is an important aspect of any location system. Geographic Information Systems (GIS) provide the tools to provision and administer base map data such as manmade structures (streets, buildings) and terrain (mountains, rivers). | ||
Location Based Services(LBS) – GPS and GIS
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